This Isn't Just a Program,
It's an Experience.
Real-World Campaigns
You're not just a student; you're a strategist. Work with real budgets to build and manage live campaigns from day one, gaining hands-on, real-world experience.
Industry Certifications
Graduate with more than a certificate.
Get in-demand industry certifications like Google Ads, Google Analytics, and Hootsuite built directly into your curriculum.
Career-Ready Skills
Gain the Canadian experience employers look for. With an optional
co-op, intimate agency exposure, and brand collaborations, you'll be ready to land the job.
Different Paths,
One Digital Future
In a world where digital touchpoints shape every decision we make, the next generation of marketers is stepping forward.
Students from different backgrounds with different goals — united by one thing: the drive to join the digital revolution in marketing.
"During the Digital Engagement Strategy program, I was challenged and grew both personally and professionally. The program exceeded my expectations by combining practical, hands-on learning with strong professor support and networking opportunities. We worked on real brand projects using tools like Tableau, DV360, and Google Analytics; and the Capstone project connected all our learning to real-world challenges. Thanks to the program’s network and small class environment, I even secured a role at a media agency. Overall, it’s an ideal program for anyone aiming to enter the media or digital marketing industry."
Yashita Atmaram,
Marketing - Digital Engagement Strategy Graduate
